For FMCG & Consumer Goods

Hear what consumers think at the shelf

Sampling, taste tests and in-field product surveys capture consumer reactions wherever they happen — online or off.

Hear what consumers think at the shelf

Built for fmcg

Everything you need to collect feedback and act on it fast.

In-field & offline

Run sampling surveys in stores and markets with no signal.

Photo capture

Attach product and shelf photos to every response.

Geo-tagged responses

Map where feedback was collected on the ground.

Taste-test ratings

Friendly rating types for quick sampling feedback.

Concept testing

Compare flavours, packaging and price perception.

On-pack QR

Invite consumers to give feedback from the packaging.

How it works

Go from sign-up to insight in four simple steps.

1

Create

Build a fmcg survey from a ready-made template or from scratch with 24+ question types.

2

Collect

Gather responses on tablets, kiosks, QR codes, email or links — online or fully offline.

3

Analyze

Watch results update live with NPS, charts, trends and location maps.

4

Act

Trigger alerts to the right team the moment feedback needs attention.

Popular use cases

Sampling & taste tests

Packaging concept tests

Retail audits

Brand perception

Trusted by teams like yours

Field teams collect taste-test data offline all day and it syncs the moment they’re back on Wi-Fi.
Ravi Menon
Insights Manager, FreshFoods Co.
Geo-tagged photos gave our brand team shelf-level proof we never had before.
Elena Petrova
Trade Marketing, PureBev

Frequently asked questions

Can field teams work without internet?+

Yes. Everything is collected offline and syncs automatically once a connection returns.

Can we capture photos and location?+

Each response can include photos and a GPS location for shelf and sampling audits.

Is it good for taste tests?+

Smiley, rating and ranking question types make quick sampling feedback easy to collect.

Can consumers respond from packaging?+

Add an on-pack QR code so consumers can share feedback straight from the product.

Ready to win over your fmcg customers?

Start collecting feedback in minutes — no credit card required.